Competition situation of Chinese ceramic industry expected to seek changes

China Product


With the adjustment of the national housing policy, environmental pressure, and the new "Labor Contract Law", "Enterprise Income Tax Law", the implementation of the new energy standards, the development of ceramic industry in 2008 also affects the people facing global competition in 08 Olympic games, the industry that a lot of pressure, but in new forms of competition, the ceramic industry to maintaining the status quo to maintain its long-term vitality.

    Income and reduce expenditure against rising costs

    By the end of 2007 the snow, and its electricity problems, resulting in the ceramic industry, electricity costs will rise 20%, and the "Labor Contract Law", "Enterprise Income Tax Law", the implementation of the new energy standards promote the ceramic industry in the rapid increase in production costs. In this regard, experts point out that income and reduce expenditure is to resist the rising costs of medicine. metal halide retrofit

    "Open source" aspect to be out in the market looking for profit growth, looking for value-added is the first consumer products. To achieve the improvement must be a value-added innovation through technical innovation, marketing innovation, etc. through to get higher returns. "Cutting" is mainly to organize in-house production management and so on with reforms such as introducing the world advanced production equipment, improve productivity, reduce costs, the other is to use natural gas, so the cost has been reduced accordingly. aquarium light fixture

    From international to global integration metal halide aquarium lights

    Ceramic industry competitors is not only domestic firms, including Italy, Spain and other ceramics developed. The process of globalization in business, experts said that China International Ceramics Industry must go global integration. This includes three stages. The first stage is the international stage, second stage is the multinational stage, third stage is the stage of global integration, the so-called international stage, the enterprises in the domestic product in the international sales, which is the lowest level of the stage of corporate globalization ; the second phase of the transnational stage, enterprises in different countries have an independent legal entity and independent branches, products are sold abroad; The third stage is the stage of global integration that enterprises in different countries around the world have an independent operation of legal institutions, legal institutions while these independent companies is the optimal configuration is appropriate, is optimized.

    It is understood that China's entry in the global competition only the minimum phase of globalization, ceramic industry towards global integration can only guarantee its long-term vitality.

    From "Made in China" to "Created in China" into the

    In 2008 the situation in a very serious situation, businesses are calling for innovation, but the porcelain industry innovation? How innovation? Eagle Brand Holdings Limited CEO Dr. Zhang Mengyou said: "The key is to resolve how to 'Made in China' to 'Created in China' forward." Experts point out that many people think of "Made in China" to "Created in China" mainly by technology, but technology is only one reality, more important is to do a comprehensive marketing.

    Experts believe that a comprehensive marketing and branding is a rapid increase from the "Made in China" to "Created in China" the main way. Ceramic tiles such as Eagle, the world's polished look at China, look at Eagle polished tiles, ceramic enterprise is not a lot of core technology is the key, but marketing is the most comprehensive critical.